Press

Perkler™ was founded by two Australian entrepreneurs, Dan Bisa and Justin Barrie and its mission is simple:
'Simplify the loyalty and rewards experience for consumers in order to create value for retailers!'

Latest News

Perkler™ PR Contacts
Perkler has officially launched in the Australian market.
For further information or to co-ordinate and interview, please contact:
Justin Barrie
CMO
+61 423 302 814
justin@perkler.com
Latest Coverage April 2012
The Age's Deborah Gough takes a look in to current Aussie loyalty programs on the eve of FlyBuys' all new launch. Read the article
Perkler in BRW December 2011
Perkler's Justin Barrie talks to BRW about the benefits of MailChimp as a cloud-based email service provider. Read the Article

People Talking About Perkler™

A Current Affair: Grocery Loyalty Programs February 2011
A Current Affair takes a look at the details behind Australia's grocery Loyalty Programs including Woolworths Everyday Rewards, FlyBuys, and Franklins Rewards Club. Watch the Video on aca.ninemsn.com.au
Shop Til You Drop: Bag a Little VIP Treatment April 2010
Shop Til You Drop's Alice Harrington takes a look at how to bag a little VIP treatment every time you shop with some great info from Jus. Read the article
Kerri-Anne: The Brilliance of Perkler March 2010
Effie Zahos, editor from Money magazine, talks to Kerri-Anne about how to get free stuff and the brilliance of Perkler. Watch the Video
The Next Web Australia AwardsFebruary 2010
Perkler wins the breakout award in The Next Web Australia's Awards. Read the article and view other winners
Perks A Plenty - Virgin Blue Voyeur Magazine January 2010
Read the article
Perkler covered on Ten's 9am with David and Kim. November 2009
Watch the video.
Perkler Recommended by YL Magazine October 2009
See the Mention
Perkler Wrap on The Today ShowSeptember 2009
Effie Zahos from Money For Jam gave Perkler a wrap on The Today Show. Watch the Video
Perkler Printed in the Sunday Mail (Adelaide) August 2009
Read the Article
Perkler interviewed on ABC (Tasmania) August 2009
Download the Interview
Justin and Dan give you the low-down on which cards are hot, and which cards are not August 2009
Watch the Video
Perkler interviewed on 6PR (Perth) August 2009
Justin says research shows most households have around 16 loyalty cards. Justin says people should just use loyalty cards as part of their normal spending. Justin says he likes the Fusion Card that is used in Colorado, Diana Ferrari, JAG and more.
Perkler interviewed on 2UE (Sydney) August 2009
The hosts speak to the founder of Perkler, Justin Barrie. Justin explains how he and his business partner, Dan Bisa, came up with the idea for Perkler. He then describes how people create a virtual wallet with the programs they are members of, then search specific items, with the website leading them to the best bargains. They discuss different programs on the market and their earn ratios. Download the Interview
Perkler printed in The Daily Telegraph August 2009
Read the Article
Perkler printed in The Australian August 2009
Read the Article
Perkler printed in the Herald Sun August 2009
Read the Article
Perkler printed in MX (Sydney) August 2009
Read the Article
A Current Affair covered Perkler for it's Australian launch August 2009
Watch the Video
Perkler™ one of the 'Smartest' April 2009
Anthill Magazine launched a new competition this year called the Anthill Magazine Smart 100, celebrating the top 100 innovations in the country. We are proud to be on the list! See the release.
Perkler™ on the trend circuit December 2008
Following on from the excellent coverage in global trendspotting magazine Springwise, Perkler has now been featured in some of the world's key trend-based websites. Trendhunter and Trendcube featured us this morning and were followed closely by Trendbird.
Perkler™ covered by Springwise December 2008
Springwise scan the globe for smart new business ideas, delivering instant inspiration to entrepreneurial minds from San Francisco to Singapore. Read the Article
Perkler™ Public Beta launch covered by TechNation Australia November 2008
TechNation Australia is a technology news, review and analysis site with a focus on startups and Internet companies related to Australia. Paul Pajo from TechNation interviewed Dan and Justin on the eve of the Public Beta release. Read the Article
Perkler™ founders feature in ANZA Technology Network video November 2008
The ANZA Technology Network Gateway to the US Summit has released it’s wrap-up video. Both Dan Bisa and Justin Barrie feature. Watch the video
Perkler™ part of ANZA Technology Network Gateway Summit in Silicon Valley October 2008
ANZA Technology Network has announced the list of companies accompanying them to Silicon Valley. Perkler™ is lucky enough to be on board. View full press release
Perkler™ receives kind words from Demo and Guidewire Group Founder and Chairman Chris Shipley. August 2008
As Founder and Chairman of Demo and the Guidewire Group, Chris has helped technology companies bring over 1000 new products to market since 1996. She was recently on a trip to Australia and saw Perkler pitch. Read what Chris has to say

Perkler™ Talking About Itself

Perkler Partners with Lasoo.com.au November 2011
We are very excited to announce that Perkler has joined forces with Lasoo, Australia's leading pre-shopping search engine, to deliver loyalty and awards information directly to consumers. View the Press Release
Save up to 40% Using Loyalty Cards this Christmas November 2009
Includes a number of gift ideas and where the perks are received. View full press release
Perk up with unique new loyalty program community August 2009
This release describes Perkler features and the story behind the site's founders. View full press release
Aussie families missing out on over $4,000 a year through unused loyalty perks August 2009
Perkler undertook research in the lead up to launch that showed Australians are missing out on major savings. View full press release
What Consumers Really Want May 2009
The mission of Loyalty 360 is to provide an unbiased, market driven, "voice of the customer" focused clearinghouse and think-tank for all loyalty, incentive/reward, and engagement marketing opportunities, insights, and responses. Loyalty 360 publishes Loyalty Management Magazine and we were asked to write an article focussing on what we've learnt about consumer habits in the loyalty space. Check it out here (page 28-29).
Perkler™ celebrates its first year with strong support from Australian Government December 2008
Read the Full Media Release
Perkler™ and Curves™ help that New Year's resolution come true! December 2008
Read the Full Media Release
Perkler™ helps consumers get what they are entitled to this Christmas December 2008
Shoppers can get the most out of their Christmas and New Year shopping thanks to a new website that launched today. Read the Full Media Release
The Accidental Brand November 2008
Ad:Tech Sydney has a great blog to feed into the conference called The AdTech Brain. We were asked to pen some thoughts about brands and how they really interact with consumers. You can see the result here - The Accidental Brand.

Perkler™ Media Kit

Short Facts Last updated December 2008
Learn about Perkler™ with these short facts. Download the short facts PDF.
The Perkler™ Team Last updated December 2008
Download the Perkler™ Team PDF.
High Resolution Photographs Last updated December 2008
Photos of the Perkler™ co-founders. Download the ZIP file of photos.

Creative Stuff – Perkler™ Films and Animation

The Perkler™ Films
We have created and distributed a series of cheeky films about our concept.
Canberra full service production company Bearcage made the films for us. Like all things Perkler™ the films were a collaboration – we wrote the scripts and Bearcage's talented direction and production skills took our idea to a whole new level.
Look them up at www.bearcage.com.au if you need the highest quality full service film, video, interactive and television production company going around.
The Perkler™ Animation
Our homepage carries a great short animation commissioned by us. Australian animator Leonard Ward (now in Cologne Germany) put together the adventure for us. We love it. You can visit Leonard’s blog to see what he is up to.

All the latest television coverage...

  • Mornings with Kerri-Anne

    How to Get Free Stuff

  • Perkler on 9am with David and Kim

    Perkler on 9am with David and Kim

  • Perkler Launch on A Current Affair

    Perkler Launch on ACA

  • The Best Cards According to Perkler

    The Best Cards According to Perkler

  • Hear about Perkler from some of our early test subjects...