Postcards from Perkistan

It’s estimated that there are over 8,500 restaurants and cafes offering a loyalty card in Australia^[1]. With an average of 2,500 customers using each of those cards that turns in to some 21 million memberships. This presents a problem to both consumer and environment - too much cardboard!

Coffee-style punch cards are being replaced, slowly but surely, by mobile apps. Seemingly there is a new app each week allowing your free coffee redemption by QR code. A good move I say, but what do you think:

Do you use a coffee loyalty app instead of the paper card? Let me know in the comments below!

If this is the first you’ve heard about it, check out some of these apps:

eCoffeeCard
Piazza d’Oro
Perx
Wealie

Of course, if you’re looking to tie your whole loyalty and rewards experience together, you can always rely on the Perkler app

Cheers,
Graham

[1]: Smart Phones Set to Punch Out Cafe Coupon Cards

The Lucky Charm
For those of you who were unlucky enough to be tied to your computers throughout the Christmas break you would already know that you were lucky enough to receive one of our first great offers from our new client, The Lucky Charm Newsagents. Missed it? Not to worry, there will be many great offers from The Lucky Charm throughout the year to look forward to. Register to receive Perkler newsletters

Perkler for Android
Dreaming of electric sheep that shop for you? We do. That’s why we’re counting down the days until you can have the Perkler app on your fandangled devices. Perkler for Android - Coming to the Android Market late February 2012.

Consumer Loyalty Product Search
We had a vision. One that allowed you to search for a product and, automagically, you’ll know. You’re entitled to a discount. How? Lasoo.com.au Why? Because you love to get it for less!
Late in 2011 Perkler partnered with Australia’s premier online pre-shop website allowing consumers to find loyalty perks that are available on specific products. Deeper integration will come throughout the year, and we’re open to your thoughts. Got an idea about how you’d like to use our partnership? Get in touch.

Happy New Year!

Cheers,
Graham